Tuesday, November 24, 2009

YouTube - Behavioral Economics: How Do People Evaluate Risk in Everyday Situations?

YouTube - Behavioral Economics: How Do People Evaluate Risk in Everyday Situations?:

Mood and how much control you beleive you have influence risk perceptions. The following video is from the Barcelona Graduate School of Economics (GSE):

"Professor Robin Hogarth uses a novel new methodology to demonstrate that even relatively simple measures of mood state can have a significant effect on perception of risk"


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