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"Dan Ariely, a professor of behavioral economics at Duke University, presents examples of cognitive illusions that help illustrate why humans make predictably irrational decisions."
I just got his book yesterday and am pretty excited to dive in. Along the same lines, Nudge was also a great book.
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I just got his book yesterday and am pretty excited to dive in. Along the same lines, Nudge was also a great book.
Post a Comment